C1000 Campaign
Integrated retail campaign that brings every element together. Theme, retail, activation, and engagement. Creating a dynamic platform for promotions, loyalty programs, and product offers. Featuring prominent Dutch personalities that resonates with the target audience, the format transforms everyday retail touchpoints into a cohesive and engaging experience. The campaign is both playful and highly effective while embodying the notion of being truly “Slim bezig.”
Strategy / Concept / Art Direction