Paint & Plaster

Full brand development for Piet Boon Paint & Plaster. From concept and strategy to a refined luxury paint brand, presenting 20 stunning colors across 5 perfectly matched finishes. Sounds simple, yet entirely unique. My role covered the full spectrum: strategy, concept, brand and product design, sample creation, content, and all visual assets. Turning a business idea into a refined, high-end brand with an exceptional collection of colors and finishes.