Piet Boon by cc tapis

Introduction & teaser campaign for the new Layers collection of high-end rugs by CC Tapis, designed by Studio Piet Boon. For digital and social media, I developed a graphic and visual design approach that showcases the collection’s richly layered designs. Each piece can be combined in multiple ways, reflecting the Italian design quality, craftsmanship, and luxury that define the brand. A campaign highlighting versatility, design, elegance, and meticulous attention to detail.